LinkedIn for rural business - BEGINNER

Carefully designed and specifically rural, the OnFARM Academy delivers short, online training courses which help you to up-skill across a variety of subjects

Provider

OnFARM Academy, UK (Online)
(For price, check with provider)

This course is available on the OnFARM Academy website.

Description

Course Curriculum

Introduction & Course Outline

  • Welcome to the OnFARM Academy
  • Introduction
  • Pam Newby
  • Course Outline
  • The importance of LinkedIn for your growing business

Overview

  • Personal Vs Company Page
  • 4 Steps to Success

Your LinkedIn Profile

  • Your LinkedIn Profile
  • Your LinkedIn Profile
  • Profile Photo
  • Banner Image
  • Canva
  • Headline
  • About Section
  • Example - About Section
  • LinkedIn Profile
  • Company Profile

Growing Your Network

  • Who to connect with?
  • Finding New Connections
  • Connecting with new 'cold' contacts

Creating Valuable Content

  • Posting – Valuable, Shareable Content
  • Add to your post
  • Using Hashtags on LinkedIn
  • Hashtags: What do we use them for?
  • Planning Your Content
  • Social Media Planner
  • Posting Times
  • Engagement
  • Scheduling Posts on LinkedIn

Understanding & Using Analytics

  • Using Your Analytics
  • Example
  • Social Selling Index

Useful Resources

  • Useful Resources
  • Thank You & Good Luck!

About OnFARM Academy

Provider Avatar

Welcome to the OnFARM Academy, by Scene & Herd

Carefully designed and specifically rural, the OnFARM Academy delivers short, online training courses which help you to up-skill across a variety of subjects.

Scene & Herd strives to see a Scotland full of rural enterprises which are seen, heard, respected and thriving.

As a full-service marketing communications agency, we use our skills to give land based and foodie businesses the opportunity to tell their story to the world using a plethora of channels.

See more courses from OnFARM Academy
Women in Agriculture

Women in Agriculture

The Women in Agriculture Practical Training Fund has been established by Scottish Government to support the personal development of women, providing them with additional skills to progress their careers and employment opportunities in Scottish agriculture beyond their current role.

Women in Forestry

Women in Forestry

The Women in Forestry Practical Training Fund, has been established by Scottish Forestry to support the personal development of women, providing them with additional skills to progress their careers and employment opportunities in forestry beyond their current role.

Next Generation Practical Training

Next Generation Practical Training

The Next Generation Practical Training Fund has been established by Scottish Government with an aim to support those relatively new to agriculture, by providing the opportunity for skills development and training on the practicalities of agricultural practice as well as wider business and sustainability skills, in order to help them secure, sustain and progress their careers.

Find out more, enquire or book via the OnFARM Academy website.